Shangri-La At The Shard, London’s #1 hotel | 碎片大厦的

We were delighted to discover that the Shangri-La Hotel, At The Shard, London has been recently recognised by Travel + Leisure magazine as London’s #1 hotel, Europe's #2 city hotel and #13 in the 2020 'World's Best' round-up.

最近，由全球首屈一指的旅游杂志《Travel + Leisure》发起的2020年度全球最佳酒店评选结果出炉。我们惊喜地发现，伦敦碎片大厦的香格里拉酒店荣膺伦敦之冠、欧洲第二，并位列全球第13名。

Luxury at dizzying heights 

Having worked on the branding of The Shard itself and the creation of campaigns for the office, retail and residential portions of the building, we have a strong passion for the building.

我们曾与碎片大厦开展密切合作，为其建立整体的品牌系统，并为办公、商业和住宅空间提供广告创意。因此，我们对这栋建筑满怀热情。

While we didn’t work on the branding for the new Shangri-La hotel, we were honoured to work with the hotel team in the production of some rather special marketing materials. The highpoint of which was the production of a beautiful book, documenting this special hotel.

尽管我们没有单独为碎片大厦的香格里拉酒店打造品牌，但荣幸的是，我们曾与酒店团队共同创造过一系列特别的营销物料，而这本设计精美的咖啡桌书便是其中的高光作品。 

• Brochure 宣传册

• CGI Rendering 电脑合成图片

• Naming 命名

• Website 网站

Inspiring creativity and conversation

鼓舞人心的创造力和对话

我们与世界顶级的建筑设计师、作家、摄影师和插图画家深度对话，并创作了这本长达96页的咖啡桌书，来集中体现酒店的尊贵品质和活力风格。