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After a COVID-induced scale back on events in 2020, IHG was once again able to resume their usual Annual Roadshow this year. The exhibition showcased IHG and its brands to B2B customers, welcoming roughly 1200 guests across the four cities, Chengdu, Shanghai, Shenzhen, and Beijing. Attracting top travel and MICE organisers, the Expo allowed businesses to engage through a series of hotdesks and organised meetings.
2020年受疫情影响,洲际酒店集团 (IHG)的年度巡展被迫停摆。今年,他们终于能够再次举办,再放光彩!展会迎来了大约1200名来自成都、上海、深圳和北京四个城市的B2B客户,并向他们展示了洲际及其旗下的品牌。展会吸引了旅游和会展界的顶级组织者,并为与会企业组织了一系列的交流会议。The Riviera China team helped to devise andbring to life the theme of the event, “RE:CONNECT”. As IHG and the broader hotel industry emerge from the pandemic, there is an opportunity to reset and realign with what customers really want. The Expo served to ignite that passion and reinvigorate the innate desire to travel again, reconnecting as an industry.里维拉中国团队参与设计并实现了此次活动主题”RE:CONNECT”。随着洲际酒店集团(IHG)和其所身处的酒店业从疫情造成的停摆中走出来,这是一次重新审视思考客户需求,并与其看齐的机会。此次展会的目的在于重新点燃人们对旅行的热情,并为酒店业同仁提供一个再聚、交流的机会。A range of high-quality entertainment and activities were also organised to help attendees interact and enjoy the IHG Showcase. We were proud to realise IHG’s vision as the annual roadshow made a comeback across Greater China, and we look forward to watching the company, and the overall industry, thrive as they emerge from the pandemic reinvigorated.此外,我们还策划了一系列高质量的娱乐及活动,使参展客户可以更好地在展会上互动交流。我们很荣幸能为洲际酒店集团在大中华地区的复出巡展提供支持,并且很自豪能实现洲际酒店集团的愿景。我们期待能看到集团及整个行业在疫情结束后能后再次重新起航、蓬勃发展。 |
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